Award-winning Creative Holidays & Courses

Frui is the world's largest specialist in handcrafted creative holidays and courses. Learn photography, painting, drawing and cookery with our exceptional tutors and local guides.

Frui stands for creative freedom, fun, and great learning. We choose unforgettable locations, small groups of less than 10, and expert tutors and guides that are charismatic and fun professionals.

We're a sociable bunch, so it’s critical the fun side of our holidays and courses is as important as the creative, allowing you to form lasting friendships and have a bloody good time! And just so you know, we don't recognise the term "single supplement", that's a vitamin or handout in a newspaper, not something you’ll have to pay for on a Frui trip.

We’re lucky to have many, many returning customers that help to give that 'Frui family' feel that's so important to us. This means that when you come away with us it’s not just a holiday or a course, it's an unforgettable experience.

The Times
The Telegraph - Voted top 10 world's best photography tours 2016
The Guardian
The Sunday Times

Which holiday inspires you?

One night after a barbecue and beers around a camp fire we had a night photography lesson with our talented tutors and learnt how to take photos of the stars. Only in Africa would the results be so unimaginable. And the company that night was so much fun and very special. Unique travel times and memories with Frui.

A buzz moment from Tina Martin,
one of our guests in Namibia 2016

It was a joy being with such a friendly group and I cannot recommend Frui highly enough. I’m planning my third Frui holiday already!

A buzz moment from Sioban,
one of our guests in India 2016 2

Frui make you immediately feel welcome! It’s a pleasure to share beautiful destinations with like-minded travellers who quickly become friends.

A buzz moment from James,
one of our guests in Burma 2016